We help you build a secure future
Independent financial advice, that’s designed around you.
At INCO, we help people make better financial decisions — with advice that’s personal, independent, and built to last.
At INCO, we help people make better financial decisions — with advice that’s personal, independent, and built to last.

Confidence starts with a plan.
From pensions and tax planning to life’s big transitions, we’re here to bring clarity to your finances and confidence to your future.
We’re here to take the stress out of financial planning — offering clear advice, long-term thinking, and real-world empathy. Whether you’re investing for the future or navigating life’s twists and turns, we give you the confidence to move forward.
If you’re ready to navigate your financial future, let’s talk.
Trusted by individuals, families and businesses across the UK.
A Financial Partner You Can Rely On
At INCO, we believe great financial planning isn’t just about money — it’s about people. It’s about understanding what matters most to you, creating a plan that helps you protect it, grow it, and make the most of it — now and in future.
We’re independent financial planners. That means we’re free to focus solely on what’s right for you — no hidden agendas, no pushing products. Just honest, tailored advice designed around your life, your ambitions, and your peace of mind.
What drives us
We’re here to help you make smart decisions today that shape the future you want. Whether you’re building wealth, planning for retirement, running a business, or thinking about the next generation, we work alongside you at every stage.
How we work
We take the time to really get to know you — your goals, your concerns, and the bigger picture of your life. Then we build a plan that fits, and we keep working with you as things change. Because good financial planning isn’t a one-off conversation. It’s a relationship.

Meet the Team
We are an experienced and regulated team who offer tailored financial advice for your needs.

Co-Managing Director
Simon Megson
Simon leads INCO’s day-to-day operations and plays a key role in shaping the firm’s direction. Working closely with Mark, he ensures high standards across client service, internal processes, and long-term growth. A strong communicator, Simon specialises in simplifying complex financial matters and helping clients feel confident in their decisions.
He began his career in financial services in 2013 and has since held a range of roles across the industry. In 2018, he was recognised by his peers with a ‘Young Achiever’ award, and has held director-level positions since 2020. Simon brings both strategic insight and a hands-on approach to INCO’s leadership.
Co-Managing Director
Mark Jones
Mark focuses on INCO’s growth and investment strategy, leading on business development, client propositions, and regulatory compliance. With over 20 years’ experience, he advises private clients, businesses, and trusts — offering clear, value-led guidance aligned to their long-term goals.
He started his career at HSBC in 2004 before becoming an independent financial adviser in 2007. Over the years, Mark has built a strong network and deep sector knowledge, working across advisory firms in Sheffield before co-founding INCO in 2020. His focus is always on delivering advice that’s understandable, strategic, and genuinely client-first.


Director
Adam Green
Adam heads up INCO’s Leeds office, working with clients across West and North Yorkshire. He partners closely with business owners and families to simplify the complex and create holistic financial planning strategies. By taking the time to understand each client’s goals and motivations, Adam delivers clear, practical plans that help meet their needs — covering every aspect of their personal finances.
Since starting in the profession in 2015, Adam has built deep expertise and is one of only a small number of UK advisers to hold both CERTIFIED FINANCIAL PLANNER™ (CISI) and Chartered Financial Planner (CII) status. He also holds the Advanced Diploma in Financial Planning (CII) and Diploma in Regulated Financial Planning (CII).
The Team Behind the Advice
Behind every piece of advice we give is a team making sure everything runs smoothly.
Collette Townroe, James Mooney, Amelie Rodgers and Lauren Megson are the people who keep INCO moving — managing the details, solving problems, and keeping clients connected and informed.
They ensure information is where it needs to be, deadlines are met, and nothing slips through the cracks. From handling day-to-day administration to supporting advisers with research, reports, and client updates, they work quietly but brilliantly to keep things on track.
It’s their dedication, attention to detail, and care for clients that means we can focus on what we do best — giving you clear, independent financial advice you can rely on.
Our services, built around you.
Explore how our expertise supports different areas of your financial life.